EvNerds
CREATIVE NOMAD is the name of the electric unicycle Youtube channel by vlogger Danielle Noel from England! In her recent video, she touched some themes and shared opinions that we consider very true and interesting to watch!
One of the extremely interesting parts of the video is her perspective of electric unicycle marketing. We share the same view!
Electric Unicycle and EV Marketing in General
Danielle discovered that electric unicycles and most electric vehicle products are marketed in a boring and consumer-unfriendly way. How many times you heard for the last 10 years:
This is Eco-friendly, it saves the planet, it is green, etc.. ?
- THIS DOES NOT SAY NOTHING ABOUT THE PRODUCT ITSELF, IT DOES NOT DRIVE US TO BUY IT.
- IT IS NO LONGER A THING THAT SOMETHING IS ELECTRIC AND GREEN.
There is nothing wrong about pointing out the environmental and ecological benefit of green energy, but it needs to stop being a headline. There are other cool things about electric unicycles that should be pointed out first ( watch the Creative Nomad for those ideas ), and then at the end, you could just say: Oh yeah, and you kinda save the planet with this product a bit…or make less pollution. One of the right examples she gave is TESLA cars and their marketing. You don’t hear them yelling ITS GREEN, BUY IT!
CREATIVE NOMAD ELECTRIC UNICYCLE VIDEO ABOUT TWO REASONS WHY EUCs WILL NOT GO MAINSTREAM
Go watch, she deserves much more than 600 views!
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